#Compton la raiders hat pro
It was in the early 1980s that Sports Specialties introduced their most transcendent product: the Pro Line Script snapback. However, when it comes to licensed apparel, the foundation was set a century ago.Īs explained by Agora Clothing, Sports Specialties - the brand behind the iconic script snapback hat - started in Chicago back in the 1920s before being bought by Nike in 1992.Įarly on, Sports Specialties started the sportswear licensing business in America as we know it by striking a deal with the local Cubs, eventually signing on as the first official licensee of the NFL by the 1960s. The team gear vertical may be profitable enough in 2022 to make Fanatics a multi-billion-dollar brand. While much of their brash branding comes on account of their tough team tones and rabid fans, it all hit a high point in the late ’80s - due not to players putting out hits in helmets, but rather rappers putting out hits in hats. Moving from The Bay to the Land of the Las, the storied franchise has changed coaches and locations over the course of their 61-year history yet has always maintained an image of the bad boys in black. And one article of licensed apparel still reigns as America’s most wanted.Īfter a regular season of scrutiny and distractions ended with a down-to-the-wire win, the Las Vegas Raiders are back in the NFL Playoffs for the first time since 2016. For decades, fan gear emblazoned with the Raiders’ Silver and Black has symbolized swagger and attitude on both coasts.
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